Bad Binch Tong Tong

BAD BINCH TONG TONG
Founded in 2021 by New York-based artist and conceptual designer Terrence Zhou, BAD BINCH TONG TONG has rapidly evolved from a viral sensation into a powerhouse of avant-garde luxury. The brand is celebrated for its surreal aesthetics, architectural silhouettes, and theatrical runway experiences that challenge the boundaries between fashion and fine art.
The brand's meteoric rise was recently solidified by winning the prestigious CFDA x Genesis House (Innovation Grant), a testament to Zhou’s visionary approach to craftsmanship and technology. This accolades follows a series of high-profile moments, with the brand's daring creations being worn by world-renowned celebrities and fashion icons including Lizzo, Camila Cabello, Halsey, and Karlie Kloss.
At its core, BAD BINCH TONG TONG remains dedicated to evoking deep, visceral reactions—aiming to leave its audience "confused, emotional, and slightly turned on," all while redefining what it means to be a "Bad Binch" in the modern era.

Designer : Terrence Zhou